Funfirst
A skill development and capability enhancement institute
Industry
Edtech
Engagement
Product Strategy, UX & UI Design, Design System
Platform
Mobile app
Website
funfirst.in
FunFirst is on a mission to upskill and place non-literate and semi-literate youth from rural and tier-3 cities in India into vocational careers. They bridge the gap between education and employability through training programs, creating opportunities for those looking to move to urban areas and support their families.
Upsimple partnered with FunFirst to design an intuitive, engaging mobile app that would help these young aspirants discover relevant courses, connect with peers, and build confidence before stepping into the real world.
We conducted:
● 18 in-depth user interviews across Maharashtra, UP, and Bihar.
● Google Forms survey with 150+ respondents aged between 18–30.
CHALLENGES WE IDENTIFIED.
Course Awareness Gap: Students often enroll in courses based on hearsay, not clear outcomes
Urban Relocation Anxiety: Fear of being alone in big cities.
Trust Factor: Without peer stories or direct connections, they hesitate.
Community Need: Strong desire for peer networks and mentor guidance.
Designed a “Connect with Peers” feature before enrollment.
Course recommendation flow matching job roles and personal aspirations.
Embedded student stories and success case videos for building trust.
Created a city-readiness resource section and discussion forums.
We handle projects where design is the key to success. We got your back as your design team, even though we're outsourced.
“If we had to sum up working with us in one word, it would be synergy. We take your vision, combine it with our expertise, and deliver results that exceed expectations.”
CEO
OUR VALUES.
Our mindset is built on core values, simple yet essential for a seamless and effective workflow.
01
Think like humans
Humans are at the heart of our work. Simply put—we create for people, with people.
02
Design purposefully
We design with purpose, focusing on the real impact a product has on business growth. It’s not just about aesthetics—it’s about efficiency, strategy, and profitability.
03
Build lasting relationships
We value authenticity and have zero tolerance for fluff. We’re honest, open, and direct—because we respect your business and hold ourselves to high standards too. That’s the foundation of any successful partnership, isn’t it?
