Telosa
Telosa is an end-to-end Saas solution designed to help brands monitor, moderate, and manage customer reviews across multiple platforms.
Industry
Review management
Engagement
Product Strategy, UX & UI Design, Design System Development
Website
Telosa
Telosa is an end-to-end Saas solution designed to help brands monitor, moderate, and manage customer reviews across multiple platforms.
Industry
Review management
Engagement
Product Strategy, UX & UI Design, Design System Development
Website
The product aims to simplify complex workflows, enabling marketing and customer service teams to efficiently handle large volumes of reviews while maintaining brand consistency and response quality.
Telosa engaged upsimpl to design the product from the ground up — starting with product discovery and user research, followed by UX design, UI design, and delivery of a scalable design system.
The product aims to simplify complex workflows, enabling marketing and customer service teams to efficiently handle large volumes of reviews while maintaining brand consistency and response quality.
Telosa engaged upsimpl to design the product from the ground up — starting with product discovery and user research, followed by UX design, UI design, and delivery of a scalable design system.
PROBLEM STATEMENTS.
PROBLEM STATEMENTS.
Telosa set out to solve the challenge of fragmented and inefficient review management for brands and enterprise teams.Marketing, customer success, and brand teams were struggling to effectively monitor, prioritize, and respond to a growing volume of customer reviews across platforms like Google, Facebook, marketplaces, and industry-specific portals. Without a centralized solution, critical feedback often went unnoticed, and opportunities for timely engagement — essential for building trust and strengthening brand reputation — were missed.
CHALLENGES.
CHALLENGES.
While designing Telosa, we encountered several challenges that shaped the product strategy and design decisions:
Information Overload: Users needed to handle hundreds of reviews daily, spread across multiple platforms. Reducing cognitive load and presenting only the most critical information at a glance was essential.
Complex Filtering Needs: Enterprise teams required advanced filtering and segmentation capabilities without overwhelming the interface.
Contextual Response Management: Users wanted the ability to respond quickly but with full context (previous interactions, sentiment analysis, templates) available in one view.
Consistency Across Teams: Large organizations needed a unified approach to brand tone and response quality. This required reusable templates and clear status tracking.
Scalability: The platform needed to support future features and increasing data volume without losing simplicity and speed.
While designing Telosa, we encountered several challenges that shaped the product strategy and design decisions:
Information Overload: Users needed to handle hundreds of reviews daily, spread across multiple platforms. Reducing cognitive load and presenting only the most critical information at a glance was essential.
Complex Filtering Needs: Enterprise teams required advanced filtering and segmentation capabilities without overwhelming the interface.
Contextual Response Management: Users wanted the ability to respond quickly but with full context (previous interactions, sentiment analysis, templates) available in one view.
Consistency Across Teams: Large organizations needed a unified approach to brand tone and response quality. This required reusable templates and clear status tracking.
Scalability: The platform needed to support future features and increasing data volume without losing simplicity and speed.
SOLUTION.
SOLUTION.
Our engagement began with a discovery phase to align on product goals and user needs. We conducted stakeholder workshops, competitive analysis. We teamed up with stakeholders and structured Telosa’s workflows into two primary dashboards:Moderation Dashboard:For real-time monitoring, filtering, triaging, and flaggingReviews Management Dashboard:For detailed review handling, responding, and tracking actions taken Additionally, Other modules includeSource integrations and platform setup, Custom alerts and notifications, Bulk actions and template management
Our engagement began with a discovery phase to align on product goals and user needs. We conducted stakeholder workshops, competitive analysis. We teamed up with stakeholders and structured Telosa’s workflows into two primary dashboards: Moderation Dashboard: For real-time monitoring, filtering, triaging, and flaggingReviews Management Dashboard:For detailed review handling, responding, and tracking actions taken Additionally, Other modules includeSource integrations and platform setup, Custom alerts and notifications, Bulk actions and template management
HIGHLIGHTS.
HIGHLIGHTS.
Onboarding
Business self-onboarding was a key success metric. We designed a simple, intuitive wizard that enabled store operators and managers to complete setup without training.
Clear progress indicators kept users informed at every step, while inline guides ensured all critical information was filled out smoothly and accurately.
Onboarding
Business self-onboarding was a key success metric. We designed a simple, intuitive wizard that enabled store operators and managers to complete setup without training.
Clear progress indicators kept users informed at every step, while inline guides ensured all critical information was filled out smoothly and accurately.
DASHBOARD, REVIEW MANAGEMENT
The review management dashboard needed to offer both a quick snapshot and a clear, detailed overview of the overall customer sentiment and experience. Striking this balance between simplicity and depth was a key challenge. Close collaboration with stakeholders played a crucial role in refining data visualization, prioritizing key metrics, and ensuring the dashboard remained both actionable and easy to interpret.
DASHBOARD, REVIEW MANAGEMENT
The review management dashboard needed to offer both a quick snapshot and a clear, detailed overview of the overall customer sentiment and experience. Striking this balance between simplicity and depth was a key challenge. Close collaboration with stakeholders played a crucial role in refining data visualization, prioritizing key metrics, and ensuring the dashboard remained both actionable and easy to interpret.
DASHBOARD,
VOICE OF CUSTOMER
DASHBOARD, VOICE OF CUSTOMER
Telosa introduced the Voice of Customer module as an additional offering to help businesses manage customer outreach more effectively. The dashboard provided clear visibility into outreach performance, allowing teams to track conversion rates against the number of requests sent. This data empowered businesses to make smarter, more strategic decisions around customer engagement and campaign effectiveness.
WHAT OUR
CLIENT SAY.
“
Their deep understanding of SaaS workflows.
combined with meticulous attention to detail, helped us achieve a seamless and intuitive user experience. The team was highly collaborative, proactive, and delivered well beyond our expectations.
Neelam
Telosa
“
Their deep understanding of SaaS workflows.
combined with meticulous attention to detail, helped us achieve a seamless and intuitive user experience. The team was highly collaborative, proactive, and delivered well beyond our expectations.
Neelam
Telosa
WHAT OUR
CLIENT SAY.
“
Their deep understanding of SaaS workflows.
combined with meticulous attention to detail, helped us achieve a seamless and intuitive user experience. The team was highly collaborative, proactive, and delivered well beyond our expectations.
Neelam
Telosa
WHAT OUR
CLIENT SAY.
“
Their deep understanding of SaaS workflows.
combined with meticulous attention to detail, helped us achieve a seamless and intuitive user experience. The team was highly collaborative, proactive, and delivered well beyond our expectations.
Neelam
Telosa
Ongoing Design Partnership
Think of us as your dedicated design team seamlessly integrated, even if we’re on the outside. We bring the expertise, structure, and ownership your product needs to succeed.
Starts at ₹1L/month
For teams who need consistent design support every month.
What’s included:
UX + UI Design
Research & Ideation
Design System Support
Prioritized Slack/Email Access
Weekly Check-ins
Ongoing Design Partnership
Think of us as your dedicated design team seamlessly integrated, even if we’re on the outside. We bring the expertise, structure, and ownership your product needs to succeed.
Starts at ₹1L/month
For teams who need consistent design support every month.
What’s included:
UX + UI Design
Research & Ideation
Design System Support
Prioritized Slack/Email Access
Weekly Check-ins
Ongoing Design Partnership
Think of us as your dedicated design team seamlessly integrated, even if we’re on the outside. We bring the expertise, structure, and ownership your product needs to succeed.
Starts at ₹1L/month
For teams who need consistent design support every month.
What’s included:
UX + UI Design
Research & Ideation
Design System Support
Prioritized Slack/Email Access
Weekly Check-ins
Ongoing Design Partnership
Think of us as your dedicated design team seamlessly integrated, even if we’re on the outside. We bring the expertise, structure, and ownership your product needs to succeed.
Starts at ₹1L/month
For teams who need consistent design support every month.
What’s included:
UX + UI Design
Research & Ideation
Design System Support
Prioritized Slack/Email Access
Weekly Check-ins
“If we had to sum up working with us in one word, it would be synergy. We take your vision, combine it with our expertise, and deliver results that exceed expectations.”
CEO
WE WORK WITH.
WE WORK WITH.
WE WORK WITH.
WE WORK WITH.
We handle projects where design is the key to success. We got your back as your design team, even though we're outsourced.
We handle projects where design is the key to success. We got your back as your design team, even though we're outsourced.
We handle projects where design is the key to success. We got your back as your design team, even though we're outsourced.
We handle projects where design is the key to success. We got your back as your design team, even though we're outsourced.
01
STARTUPS
We collaborate at every stage, from seed to Series B, delivering the speed, expertise, and resources needed to bring ideas to life—fast.
01
STARTUPS
We collaborate at every stage, from seed to Series B, delivering the speed, expertise, and resources needed to bring ideas to life—fast.
01
STARTUPS
We collaborate at every stage, from seed to Series B, delivering the speed, expertise, and resources needed to bring ideas to life—fast.
01
STARTUPS
We collaborate at every stage, from seed to Series B, delivering the speed, expertise, and resources needed to bring ideas to life—fast.
02
BUSINESSES
For those seeking new growth opportunities—even when the path seems unclear—we’ll uncover the way forward.
02
BUSINESSES
For those seeking new growth opportunities—even when the path seems unclear—we’ll uncover the way forward.
02
BUSINESSES
For those seeking new growth opportunities—even when the path seems unclear—we’ll uncover the way forward.
02
BUSINESSES
For those seeking new growth opportunities—even when the path seems unclear—we’ll uncover the way forward.
03
ENTREPRENEURS
Experts in their field with bold ideas—we help turn their vision into reality.
03
ENTREPRENEURS
Experts in their field with bold ideas—we help turn their vision into reality.
03
ENTREPRENEURS
Experts in their field with bold ideas—we help turn their vision into reality.
03
ENTREPRENEURS
Experts in their field with bold ideas—we help turn their vision into reality.
OUR VALUES.
OUR VALUES.
OUR VALUES.
OUR VALUES.
Our mindset is built on core values, simple yet essential for a seamless and effective workflow.
Our mindset is built on core values, simple yet essential for a seamless and effective workflow.
Our mindset is built on core values, simple yet essential for a seamless and effective workflow.
Our mindset is built on core values, simple yet essential for a seamless and effective workflow.
01
Think like humans
Think like humans
Think like humans
Think like humans
Humans are at the heart of our work. Simply put—we create for people, with people.
02
Design purposefully
Design purposefully
Design purposefully
Design purposefully
We design with purpose, focusing on the real impact a product has on business growth. It’s not just about aesthetics—it’s about efficiency, strategy, and profitability.
03
Build lasting relationships
Build lasting relationships
Build lasting relationships
Build lasting relationships
We value authenticity and have zero tolerance for fluff. We’re honest, open, and direct—because we respect your business and hold ourselves to high standards too. That’s the foundation of any successful partnership, isn’t it?
Your product deserves thoughtful design.
Let’s make it happen, together.
Hit us up at upsimpl
Your product deserves thoughtful design.
Let’s make it happen, together.
Hit us up at upsimpl
Your product deserves thoughtful design.
Let’s make it happen, together.
Hit us up at upsimpl
Your product deserves thoughtful design.
Let’s make it happen, together.
Hit us up at upsimpl
“ Your reliable partner for world-class quality and on-time delivery ”
“ Your reliable partner for world-class quality and on-time delivery ”
“ Your reliable partner for world-class quality and on-time delivery ”